Brooklyn’s Clio Uses Machine Learning to Challenge Pandora
June 6, 2011

Clio is a new Brooklyn-based service for analyzing music that is challenging the methods of The Music Genome Product, conceived by Pandora. The service was founded by Greg Wilder, a pianist who taught himself to code, uses proprietary algorithms to pick out the hook, back beat or tenor of the lead singers voice and uses this data to match similar tracks.

This is a different approach to the Music Genome Project, which relies on human experts to evaluate each track. The company just launched a new website and announced that it’s service is being piloted by ten major organizations.