APM music selects Clio for music catalog
July 22, 2011

Orpheus Media Research (OMR), an advanced music research and development company that automates the search, analysis, and discovery of music, announced today that APM Music, North America’s leading production music library and music services company, has chosen Clio™ to enhance the Company’s search engine. Clio is the only pure music-to-music search and discovery platform that uses music to find music, producing higher quality matches, and analyzing and indexing music 5,000-10,000 times faster than existing keyword search technology.

Clio’s unique “use music to find music” approach can function independently of metadata. Starting with a seed song, Clio analyzes the musical grammar and finds matches that are similar in mood, emotion and sound, creating objective and high quality results.  Metadata can be used to refine or categorize search results as desired. Additionally, the technology can detect duplicates and eliminate any bias that might have been introduced during the metatagging process.